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Industry solutions

Simplify the home search experience

Help home buyers and renters get to know new neighborhoods with map-based search tools and visualization features.

Get started

Industry solutions

Simplify the home search experience

Help home buyers and renters get to know new neighborhoods with map-based search tools and visualization features.

Get started

5% increase in retention by using geospatial data to provide information on properties and their surrounding area¹

7% increase in revenue growth when using geospatial data to tailor real estate products and services¹

6% increase in customers’ time spent on websites when using geospatial data to measure efficacy of marketing activities¹

Discover real estate solutions

Give buyers and renters better access to information through Property Search and Neighborhood Discovery, for an improved experience that drives engagement.

Property Search

Accelerate the first step of the real estate journey

Find properties fast with map search

75% of home buyers would consider buying a home through a company that empowers them to control more of the process with digital tools.² With just a few keystrokes, Autocomplete helps users quickly locate an address, point of interest, or neighborhood, making the first step of the real estate journey effortless – even on mobile.

Keep search results manageable and relevant

A range of automatic and user-controlled filtering options keep search results manageable, even when exploring high-demand neighborhoods. Marker clustering intelligently reduces map pins when zoomed out, preserving a clear view of the map at all times. User-drawn boundaries make it easy to highlight areas of interest while filtering out distractions.

See case study

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Person looking at Homesearch app on phone

Key products

Autocomplete Dynamic Maps Dynamic Street View Geocoding

Neighborhood Discovery

Customize maps with local knowledge

Bring locations to life with real-world imagery

As the real estate experience shifts to online, the quality and variety of imagery is emerging as a critical feature for buyers and renters. Features like Street View and 45° imagery can help your users understand the look and feel of a neighborhood and its surrounding area, even without an in-person visit.

Easily answer important neighborhood questions

Your customers know they aren’t just choosing a property, but the next chapter of their lives. Layered, dynamic maps with your own data help answer important questions like school district boundaries, natural disaster risks, property valuations, and so much more. With industry optimized map styles, customers get the Google Maps experience they already know, with speed and responsiveness built in.

Determine proximity to the places that matter most

People often decide where to buy or rent based on proximity to important places like schools, parks, and favorite amenities. Google Maps Platform helps visualize these local highlights with ratings, reviews, and routes.

Build it in minutes

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Overhead view of neighborhood with pins showing points of interest

Key products

Autocomplete Directions Distance Matrix Dynamic Maps Dynamic Street View Place Search

Explore demos designed for real estate

Discover new ways to show properties

Customize your maps to provide contextual, personalized information about properties and neighborhoods to potential homeowners and renters.

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Highlight apartment locations

The WebGL Overlay View gives you new ways to visualize property locations in 3D. For example, you can show the outline of an apartment within a building to give users a sense of place in the neighborhood.

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A city map with a tall building highlighted

Customize map styles

Bring neighborhoods to life with satellite imagery, 45° imagery, maps optimized for real estate and more. Now users can get the feel of a neighborhood before they make an in-person visit.

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Show 360° views

Make it easy for users to explore properties and neighborhoods online with immersive, real-world, 360° imagery.

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Display local highlights

People often decide where to live or visit based on proximity to important places like schools, parks, and favorite amenities. Show them how close they can be to the places that matter most.

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Visualize neighborhood data

Once you’ve identified a neighborhood or property, you can augment the map with additional layers, such as school districts, weather, property valuations, and more.

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A data visualization map of a downtown neighborhood

Understand commutes

Easily determine what commutes will be like to frequently-visited spots like an office, grocery store, or train station.

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A city map showing different commute routes

Stay on budget with flexible plans

Find the best plan for your usage and set daily quotas to avoid unexpected costs.

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usage every month for no charge

That's up to 28,500 maploads per month for no charge. See pricing details.

More resources

Blog

How Homesearch became more searchable

Blog

Style maps optimized for real estate

With Google Geocoding API, we can pin the location and let users apply a radius filter...Users can see where a property is located and glean valuable insights about the surrounding neighborhood.”

Adam Tohovitis

Head of Development, Rent.com.au

See all customer stories

The market is constantly changing and growing. In order to keep our position as a market leader, we need to continue to add value for our customers. With Google Maps Platform, we are able to add innovative features in response to our users’ needs, and help our business to grow.

Patrick Gerstenecker

Consumer Experience Director, ImmobilienScout24

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We have around 24 billion items of information on more than 28 million properties. With Google Maps Platform, we can let customers display that data in a clear, easily understood geographical context. It’s so quick and simple to use that customers can search in a much freer way than before.

Giles Ellwood

CEO and Founder, Homesearch

See all customer stories

[With Google Maps Platform,] Customers can access their app to check out the neighborhood ahead of a physical visit. They can zoom in to see nearby points of interest and services such as schools and parks.

Akhil Gupta

Co-founder and CTO, NoBroker.com

See all customer stories

We need to create reliable and efficient tools that help streamline the buying and selling process. Google Maps has helped us do that. Our map-based search is much more efficient and less costly than the way the traditional real estate industry works.

Curtis Howell

Senior Product Manager for Customer Engagement, Redfin

See all customer stories

Phone with map showing real estate search results

Get going with Google Maps Platform

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