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Impact Calculator

Your custom results are in

Explore the graphs below to see how investing in geospatial services impacts nearly all aspects of business, from annual revenue to customer retention.
Share your results
Share the impact of geospatial services with others in your organization.
Understand the research
In interviews with business leaders around the globe, Google and Oxford Economics asked about the effectiveness of geospatial intelligence in a wide range of performance indicators. Of those who agreed or disagreed with the statement:
92.6%
of software and internet companies
said their businesses are more sustainable.1
86.0%
of manufacturing companies
reported increased profits.1

Explore more benefits to your business

Choose from three think pieces created by Google and Oxford Economics to better understand what geospatial services can do.

Efficiency & customer experience

Get an executive overview of the research and key insights.

Read the report

Sustainability

Learn how you can achieve your organization’s sustainability goals.

Read the report

Mobility

See the impact for mobility use cases and explore ways to apply the research.

Read the report
See how businesses in your country benefit from geospatial services

Oxford Economics and Google interviewed 1,000 of business leaders around the world to discover the impact that investing in geospatial services has had on their businesses.

We have distilled this research and created regional fact sheets for France, Germany, India, Indonesia, Japan, Singapore, United Kingdom, and the United States.

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Watch the webinar
Learn about the impact geospatial services are having on businesses around the world.
View webinar
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  • Methodology

    About the research

    Google Maps Platform partnered with Oxford Economics, which surveyed 1,000 executives at organizations of varying sizes across countries and industries. The respondent base is represented by organizations from 8 countries, and all organizations had at least $10M in annual revenue.

    For the purposes of this research Oxford Economics grouped respondents into 14 industry clusters: accommodation and food services; real estate and rental leasing; administrative and support and waste management and remediation services; finance and insurance, transportation and warehousing; wholesale and retail trade; manufacturing; arts, entertainment, and recreation; agriculture; professional, scientific, and technical services; non-profit; media and entertainment; telecommunications; and software and internet.

    About the geospatial services impact calculator

    The geospatial services impact calculator is designed for users to select attributes for their organization that mirror the attributes selected by survey participants in the survey administered by Oxford Economics. The calculator then determines the arithmetic average for the matching subsample and returns those results. For the first six results in the “What businesses like yours saw” section of the report, the explorer makes a statistical comparison of geospatial services users against the average for non-users, and reports only those results corresponding to a statistically significant improvement.

    Each result estimate in the custom reports corresponds to one question from the survey administered by Oxford Economics. When a user selects a combination of estimator options that reflects an insufficient number of responses for statistical significance, the explorer filters only on the selected industry and use-case and omits the regional selection.

    Results disclaimer

    Results are not intended to be representative of Google Maps Platform customer results.

    1In calculating the results in the “competitive advantage” section and highlighted profitability results in “your custom results” section (when applicable), responses of “neither agree nor disagree” have been excluded.